Scarlet 2013
Posted on Monday, September 9, 2013






















Hey guys, I'm no fashion insider so these are just some of my personal opinions of how Slightly Scarlet 2013 went down! For those of you who don't know, this is the 3rd year that Slightly Scarlet is running. I still remember that day when I was sitting at a meeting with my marketing team and we were brainstorming names for the show, and it's funny how the name Slightly Scarlet has stuck even after 3 years (the prefix was suppose to be "Bondue Night", but Scarlet just stuck). While this year's one is really well planned in terms of the use of space, much cooler music than last year and flow of programs, there were slight short comings too of course in terms of styling and cohesiveness of many of the collections and the slightly dubious (if not amusing) choice of front row attendees (haha).
Also, I once again question the purpose of having Scarlet for the SMU Business community - what value does it add for our Business students, really? Other than parading beautiful people down the runway and providing people the opportunity to dress up. Yes, it's for charity, but we learnt in school that the best form of CSR is one that is relevant to the businesses' core values. I've had this concept since Year One that perhaps there is a need to move the focus from the models, and instead, bring the limelight to the many small and medium online fashion businesses that are owned by current or former SMU Students.
Why not celebrate our business students who actually run businesses? Sure, I understand the need to bring in big brands for the sponsorship, but wouldn't it be more meaningful to create a platform for our very own students to boost their publicity and launch their businesses to greater heights? Wouldn't it be more cohesive with our image as a Business Society for the Business School if we really wanted to be true to our core values?
Of course with every new event introduced to the school there are always trial periods the first couple of years to get it right, hence, I'm looking forward to seeing Scarlet rise to even greater heights in the next few years, and it's nice to see the current committee again, they are such sweet hearts and I seriously hope they enjoyed their year in Bondue!
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